Apple’s brand new mobile operating system, iOS 6 was the most buzzed about subject on social media site Twitter during the the first day of Apple’s Worldwide Developers Conference (WWDC).
Social media tracker Simply Measured reported that there were more than 151,936 posts -- approximately 1,000 posts per minute -- about #WWDC during the opening keynote when Apple CEO Tim Cook and a number of high profile Apple executives took to the stage to introduce iOS 6, the brand new MacBook Pro with Retina Display and various updates to Mac OS X Mountain Lion.
The majority (18 percent) of #WWDC-themed posts were about Apple’s iOS. Just less than 23,300 tweets (15 percent) were about the new MacBook. Lion was the third most frequently used keyword used in #WWDC posts, accounting for more than 8,800 (6 percent) tweets.
There were close to 7,700 #WWDC tweets about the iPhone despite Apple making no new announcements about the smartphone.
Other popular #WWDC terms included “Retina” (5 percent), “Maps” (3 percent) and Facebook (3 percent).
Tweets about the event peaked at 2,119 tweets per minute -- a far cry from Twitter’s 25,088 tweets per second record which was set in December 2011 when popular animated film Castle in the Sky was broadcast on Japanese TV.