12 Odd Beauty Treatments People Once Thought Were Totally Normal

From simple makeup tricks to more invasive procedures, some people will do just about anything to alter their appearance. But the desire to beautify is nothing new. Throughout the decades, people have looked to some pretty bizarre beauty treatments in the hopes that it could help them achieve society's standard of beauty. Between anti-aging serums, blemish-spot reducers, hair curlers, and even contouring treatments, cosmetic companies have made an absolute fortune – to the tune of $50 billion a year – selling products, treatments, and gadgets aimed at fixing "the problem." Several decades from now, we might look back at some of the beauty and grooming treatments or trends used today and think just how bizarre it was to use quartz facial rollers or apply temporary tattoos. But until that time comes, these 12 vintage photos of bizarre beauty treatments exist to remind us that the desire to achieve flawless beauty is everlasting.