The Black Friday 2017 sales week is heating up as online retail behemoth Amazon announce deals with ever-increasing frequency in the build-up to Friday's main event. The site has been posting Black Friday discounts for a week now and will be releasing new savings until at least Cyber Monday.
Here is the The Telegraph's selection of the best Amazon deals on offer.
Best Amazon tech deals
Fire TV stick with Alexa
Get the latest generation of the Amazon Fire TV stick for just £24.99. This iteration comes with Alexa voice control, so you won't even need to pick up the remote to watch all your favourite programmes. With access to over 7,000 apps, including Netflix, Amazon Video, iPlayer and all the main streaming sites, you'll never be stumped for what to watch again.
All-new Fire 7 tablet with Alexa
Want a brand new 7in tablet? One that's Alexa-enabled with 8GB of memory and a microSD slot for extra storage? Want quick voice-controlled access to countless apps and games, to all the streaming services and social media?
If the answer to these questions is ye, but you don't want to spend too much money, the good news is you don't have to. The excellent Amazon Fire is available today for just £29.99, one of the best bargains of the day. There's also a significant cut on the 10in version, down to £109.99 from £149.99.
Sony Bravia 49in 4K smart TV
Get one of the best televisions on the market at a heavily discounted price today. This installment of the Sony Bravia series comes with exceptional 4K visuals and clear audio. As it's a smart TV, you can browse YouTube and access all your favourite apps on the big screen. A 65in version is available for £1,049, while a smaller 40in option is going for just £299.
Sony MDR-ZX330BT Bluetooth wireless headphones
There's a 61 per cent discount on these wireless on-ear headphones from Sony. Boasting excellent sound and comfortable pads, these headphones will keep you going for long spells - up to 10 hours of playback per hour of charging. A full charge gives 30 hours of wireless playback.
B&O Play by Bang & Olufsen wireless headphones
Get a third off these stylish headphones from Danish company Bang & Olufsen, which produces some of the best headphones on the market. More important than style, they are a premium option focusing on sound quality, with a balanced bass and treble and clear midrange.
Best Amazon home and kitchenware
Philips kitchen food processor
Slice, shred, blitz, knead, blend and chop your way to culinary heaven with this Philips food processor. It has five stainless steel disc inserts - which allow you to shred, slice and granulate ingredients - a large 2.1 litre bowl, two speed settings and a pulse setting.
Bosch X-Line accessory set
This 50-piece DIY kit has something for all tasks and can be used with all brands of drills, apart frm SDS Rotary Hammers. It comes with 18 screwdriver bits for any situation, such as putting up shelves, fixing handles, hanging pictures or building fences. Plus, with six masonry drill bits, five wood drill bits and three socket wrenches it is the ideal starter kit for any new home owner.
Best fashion deals
Fly London women's riding boots
A stylish knee-high leather riding boot, this Fly London pair has gum rubber soles, a zip closure and a block heel. They've been discounted by almost two-thirds, our favourite of Amazon's footwear offers from today.
Speedo unisex Aquapulse Max 2 goggles
A great deal for the swimmers out there, these one-size-fits-all goggles come with anti-fog lenses for better vision, IQfit technology to improve comfort and efficiency, and mirrored lenses to reduce glare in the water.
Michael Kors women's watch MK2658
American designer Michael Kors makes some of the smartest watches and this minimal, sleek design is sure to sell out quickly this Black Friday. This woman's watch has a durable black leather strap, water-resistant technology and a stainless steel body.
Emozioni Rose gold plated and semi-precious stones bangle
Black Friday is the perfect time to get your Christmas shopping out of the way, before the mad rush in the days running up to the 25th. If you're looking for jewellery, look no further than this elegant bangle from Emozioni, made with an array of semi-precious stones and available in black, white, red, purple and turquoise.
Best deals on toys and games
BIC Conte colouring pencils
Encourage the artistic side of your children with this pack of 24-coloured pencils from Bic. They're made of synthetic materials which can stand high pressure. A steal for a fiver.
Trivial Pursuit 2000's edition
Who doesn't love Trivial Pursuit? the classic quiz game. This updated version of the classic quiz game, where specific topics are only revealed once a player lands on a category, is sure to be a hit around the Christmas table.