Diane Kruger is the new face of Martell Cognac
To mark its 300th anniversary, Martell has chosen the German-born film star who honed her skills in France as its latest ambassador.
Kruger will be helping the company to celebrate its ‘tricentenaire' via a host of high-profile campaigns and promotions, the most important of which, the Martell France 300 aims to identify 300 individuals whose work in gastronomy, art, fashion and entertainment epitomize the contemporary interpretation of the French Art de Vivre.
"I've spent much of my life living here in Paris so it's a huge honour to be asked to join the Martell France300 project. We're looking to find 300 talented people, all of whom will have to demonstrate exceptional talent and ambition in their field, as well as being bastions for the modern French Art de Vivre lifestyle," said Kruger.
The full list of the 300 ones to watch will be announced in June.
