Google will show off its new gear at NYC and LA pop-up shops

Rob LeFebvre
If you want to get a good look at one of Google's array of just-announced devices, you're in luck.

If you want to get a good look at one of Google's array of just-announced devices, you're in luck. The company has two pop-up shops coming October 19th to New York and Los Angeles where you can drop in, fondle the goods, and then — if these shops are anything like last year's — order whatever you want to be shipped to your home. It's a way for Google to let potential customers try before they buy.

One temporary retail space will sit at 110 Fifth Avenue from 10 AM to 8 PM daily, while you'll be able to find the West Coast version at 8552 Melrose Avenue during the same hours. The Melrose store in WeHo (West Hollywood) has the same address as a fabric wholesaler, Maharam, while the Fifth Avenue store in the Flatiron district has no other businesses associated with it, according to Google Maps. We've reached out to Google for more details and will update this post when we hear back.

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