Gov't bolstering e-commerce platform to boost M'sia's competitiveness

MELISSA DARLYNE CHOW

KUALA LUMPUR: The government is revving up Malaysia’s e-commerce platform to ensure that the country becomes a high income and competitive nation globally.

International Trade and Industry Minister Datuk Seri Mustapa Mohamed said in line with this, a National e-Commerce Council (NeCC) was set up in Dec 2015, comprising 21 ministries and agencies directly involved in the e-Commerce agenda.

Mustapa (BN-Jeli) said the role of the NeCC, among others, is to strengthen the level of competitiveness of the local e-commerce ecosystem through close cooperation between the government and the industry along the e-commerce value chain.

"Among the initiatives that have been undertaken towards the development of the ecosystem, since the setting up of the council, are drafting the National e-Commerce Strategic Direction Plan, launched by Prime Minister Datuk Seri Najib Razak last Oct 13.

"It has also assisted small and medium enterprises (SMEs) to promote their products and services globally through eMarketplaces.

"A total of 450 SMEs benefitted from participating in the eTRADE programme last year, compared to 198 companies in 2015 – a rise of 127 per cent.

"Another initiative is the setting-up of three eFulfilment hubs in the country by POS Malaysia, SnT Global Logistics Sdn Bhd and YCH Logistics Sdn Bhd, the latter of which is working with ZALORA to set up a Regional Distribution Hub in Shah Alam," Mustapa said.

He added that an ezBiz Online System has also been introduced to facilitate the registration of businesses, including online businesses, with the Companies Commission of Malaysia.

Mustapa was replying to a question from Datuk Wee Jeck Seng (BN-Tanjung Piai) on whether the ministry was increasing the effectiveness of the e-commerce system and if the ecosystem is ready for SMEs that need it.