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Holly Willoughby often inspires us with her high street outfits, and now she has altered us to a less well known fashion brand that is a bit of a hidden gem, as she wore a vibrant green floral dress to present This Morning.
The 40-year-old shared a photo on Instagram showing her summery ensemble ahead of the programme on Monday 17 June.
Within minutes she was flooded with compliments, as her post racked up almost 10,000 comments within half an hour.
Buy it: Fresh Ditsy Round Neck Dress | £90 from Great Plains
Great Plains is a London-based brand that launched in 1989. The team pride themselves on basics and trend-led pieces that are made from high-quality material.
Willoughby's particular number is a summer staple, as it is midi length and boasts short sleeves, with a slight puff detail on the shoulder.
It has a light smock detailing and structuring down the bust and along the waist for a touch of femininity.
The Fresh Ditsy Round Neck Dress is a vibrant apple green with white floral print. Though it does also come in a bubblegum pink hue, that has completely sold out.
It is available to buy in UK dress sizes 8 to 16, and costs £90. A wise buy if you are looking for a versatile dress to take you from day to night, the office to summer garden parties, the races or weddings.
Shop 5 other dresses we love from Great Plains
Chintz Cotton Dress | £80
Capri Belted Midi Dress | £70
Watch: Holly Willoughby is set to release a new book this year