iflix expands video on-demand service to Myanmar, hires former Netflix exec

Yon Heong Tung
iflix

iflix Myanmar will cost MMK 3,000 (US$2.20) per month

Just a week after iflix raised over US$90 million in funding, the Kuala Lumpur-based internet TV service has announced it has expanded to Myanmar.

iflix Myanmar will be priced at MMK 3,000 (US$2.20) per month for monthly subscriptions, and MMK 30,000 (US$22) per year for annual subscriptions.

“As the fourth fastest-growing mobile market on earth, Myanmar is without question one of the world’s most exciting and dynamic countries and we are thrilled to introduce our first-of-its-kind service here,” said Adeana, Country Manager of iflix Myanmar, in an official press release.

Also Read: A sneak-peek at the 4 startups graduating from Myanmar’s Phandeeyar Accelerator

In the same announcement, iflix said it has recruited the former Vice President of Content (Global Television) at Netflix, Sean Carey, as its new Chief Content Officer.

At Netflix, he helped to acquire licensing for television series, kids and family content, and co-productions across all of Netflix’s markets.

“What iflix has achieved in just over a year with its service and multi-territory rollout is incredibly inspiring and a testament to the strength of the company. I am very excited to join the iflix team as Chief Content Officer, and look forward to leveraging my industry expertise to help accelerate the company’s new growth phase,” said Carey.

James Bridges, who previously served as Chief Content Officer, will continue to lead iflix’s content acquisitions in his new role as Global Head of Content Partnerships.

Currently, iflix is already available in 10 other markets including Malaysia, Thailand, the Philippines, Indonesia, Sri Lanka, Brunei, the Maldives, Pakistan, Saudi Arabia and Vietnam.

It claims to have over 800 million subscribers in Asia.

Image Credit: iflix

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