Indian IoT startup Witworks raises seed round, launches smartwatch
The funds will be used for development and launch of Blink, a smartwatch designed to provide access to contextual information and services on-the-go
Bangalore-based consumer IoT company that makes smart devices in the home and lifestyle space, Witworks today announced that it has raised a seed investment round from Fireside Ventures, Investopad, P39 Capital and a syndicated group of angel investors.
The round was led by Manish Singhal and Kanwaljit Singh from Fireside Ventures, & Rohan Malhotra and Arjun Malhotra from Investopad.
The group of angels include Anupam Mittal (Shaadi.com Founder), Pranay Jivrajka (COO, Ola Cabs), Maninder Gulati (Chief of Strategy, Oyo), Abhinav Sinha (COO, Oyo Rooms) and top executives from ITC.
The funds will be used for development and launch of Blink, a smartwatch designed to provide access to contextual information and services on-the-go. Additional information was not provided at the time of publication but e27 has reached out to the team to find out more.
With their own voice-enabled operating system called Marvin OS (based on Android), the Witworks team looks to have a seamless integration of hardware and software.
“Wearables, especially watches, are at a very interesting stage at this point in time. The technology is in place, and there’s enough eagerness amongst consumers. But the lack of relevant use-cases, ease of interaction and genuine design-empathy have prevented them from taking off. With a blend of technology and design, we are looking to solve that and make smart-wearables ubiquitous,” said Somnath Meher, Co-Founder & CEO of Witworks, in a press statement.
Previously, Witworks has successfully designed, manufactured, and launched a simple innovative solution for earphone entanglement called Rewind of which 40,000 units has already been sold.
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