India's Adani in advanced talks for Holcim's India units - Bloomberg News

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The logo of the Adani Group is seen on the facade of one of its buildings on the outskirts of Ahmedabad

BENGALURU (Reuters) - Indian billionaire Gautam Adani's conglomerate Adani Group is in talks to buy Holcim's cement business in India in the coming days, Bloomberg News reported on Tuesday, citing people familiar with the matter.

Adani could sign a deal to buy a controlling stake in Ambuja Cements Ltd from Switzerland's Holcim, Bloomberg News said The world's largest cement maker currently owns 63.1% stake in Ambuja.

As of Monday's close, Ambuja Cements' market capitalization was 748.94 billion rupees ($9.78 billion).

Other bidders interested in the assets include Indian metals-to-cement conglomerate JSW Group, Bloomberg News added.

Holcim is seeking to diversify, moving away from its core business of cement and aggregates to focus more on building technology as it increases its emphasis on sustainability.

Adani, Holcim and Ambuja did not immediately respond to Reuters' requests for comments.

Earlier this month, the Economic Times reported Holcim may exit India, putting its twin listed arms Ambuja Cements Ltd and ACC Ltd up for sale.

($1 = 76.5770 Indian rupees)

(Reporting by Rama Venkat in Bengaluru; Editing by Vinay Dwivedi)