Indonesian brand Dew It joins Savina Chai's platform Beaubit
Newly launched beauty retailer Beaubit, founded by Savina Chai, specialises in niche brands that cater to Asian women's needs. Among some of the brands available on the platform are Dr Barbara Sturm, Paula's Choice, Rooki Beauty and RboW.
Recently, Indonesian brand Dew It is the latest beauty brand to join Beaubit's e-commerce platform.
Founded by Rachel Lakhiani in 2020, the Jakarta-based beauty brand is a body care line that focuses on a hands-free way to care for your skin. Catered to the woman that simply has “no time” to care for their body, Dew It is here to aid in her relentless work ethic and continuous drive to reach goals. Dew It’s products are equipped with unique applicators, easy to use and made of 100% organic ingredients that leave skin moisturised and glowing.
The line has three body skincare products, namely the Body Water Oil, Body Polish, and Body Silk. These products work to fit into your daily routine and provide instant hydration for healthier, glowy skin. “Learning from my own incredibly busy lifestyle, I never had the time to nourish my dry skin. The effort needed to take care of such a large part of your body felt incredibly time-consuming. It turns out that I am not alone, there are many women who feel the same way. I decided to create Dew It as a body skincare solution that not only is easy to use but also encourages women to return to prioritising themselves in their busy lifestyles. The key to our brand is quick and easy, hands-free, and fun experience,” said Lakhiani.
Dew It is available on www.beaubit.co
