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These Insanely Clever Beauty Products Are Taking Over TikTok

courtesy of manufacturers

These days, it seems like the Internet invents another new social media platform to use every week, but every once in a while you’ll find something that’s actually worthwhile. Case in point: TikTok has proven to not only be an amazing distraction from everyday life, but also a resource for all things beauty. You can find every video ranging from discovering the best drugstore beauty products to teaching beauty hacks you never knew you needed. If you’re like me, you might get so consumed in beauty videos that you don’t even notice the countless hours spent on the app.

One of the best things about the world’s newfound TikTok obsession are all the beauty products that have been discovered from the platform. With so many products on the market, many products are unfortunately overlooked in the oversaturated space. With the help of these short demo videos, you can discover some super clever finds that serve to make your life just a little easier during these crazy times. Here are some of our currently trending favorites.

L’Oreal Paris Flash Cat Eye By Infallible

Achieving the perfect cat eye is no easy feat, so any eyeliner that makes it easier to accomplish that is a win. L’Oreal’s liner looks like a regular eyeliner at first glance, but it comes with a built-in hack to help you achieve the perfect cat-eye in a snap. The cap of the eyeliner is a detachable stencil, so all you have to do is trace the stencil to achieve perfectly even #cateyegoals.

Watch the video here.

Neogen Pore Tight Peeling Mousse

Watching just one video featuring this peel will have you completely mesmerized—and ignite all the ASMR feels. The rich foam consistency just adds to the obsession, but this peel also easily removes dirt, makeup residue, and blackheads without the same pain as other peels or pore strips. Results all over Tik Tok show its effectiveness and prove that the hype over this product is real.

Watch the video here.

Yes To Cucumbers Cooling Mud Mask

No more struggling with messy mask applications, the built-in roll-on applicator makes masking a breeze. To apply, just twist to unlock the applicator and squeeze directly onto your face. Built-in applicator masks have all been TikTok favorites, but this one is especially treasured due to it’s instantly refreshing and soothing results for even the most sensitive of skin.

Watch the video here.

Kaja Cheeky Stamp Blendable Blush

Let’s be honest, we all love a do-it-all product. So it’s no wonder that this adorable heart-shaped cream cushion blush gained such a cult following. Not only is it super cute and affordable, but it’s also multiple purposes and is small enough to bring everywhere. Although the packaging is a little deceiving at first, the blush itself makes up for it with its incredible formula that can create the perfect all-natural makeup look. The range of four shades looks incredible on every skin tone and can easily be used to create a full face using just this one product. Add some to your lips and cheeks for a pop of color and to your eyelids as eyeshadow.

Watch the video here.

Marshmallow Whip Maker By Nooni

Helping you achieve your goals of creating an at-home spa, the Marshmallow Whip Maker turns any cleanser into a super luxurious foam. Using only a pearl-sized amount of your cleanser, the foam consistency allows you to cleanse your skin more gently and feels like a soft cloud on your face. It’s perfect for an at-home spa day or just to upgrade your current cleanser.

Watch the video here.

Revlon Oil-Absorbing Volcanic Roller

With the extreme summer humidity, wearing makeup is a challenge, specifically for those with oily skin. Finding foundations for oily skin is a difficult task to begin with, but Revlon’s volcanic roller makes it a bit easier. Infused with real volcanic stone, it mimics blotting paper to soak up oil, keeping your makeup matte and breakouts at bay. And the best part? It’s reusable, meaning it’s better for your wallet and for the environment.

Watch the video here.

Mary Kay Hydrogel Eye Patches

It’s no surprise that anything that has to do with eye gels takes over TikTok. Aside from being totally Instagram-worthy, they are also extremely versatile. These eye gels revive, hydrate, and awaken your undereyes. Cool tip: Changing the way that you apply them or their position can give you different results. Apply them on your forehead or neck to target other problem areas.

Watch the video here.