Jimmy Choo selects Pruitt for arty collab

Another collaboration between the art and fashion world has been announced, with Jimmy Choo revealing a team-up with contemporary artist Rob Pruitt for a capsule collection of shoes, handbags and leather goods.

Just last month Hermès announced its latest limited edition scarf collaboration will be with Japanese photographer Hiroshi Sugimoto, while Christian Dior paired up with German artist Anselm Reyle on a collection of accessories including handbags and shoes last December.

Now luxury shoe label Jimmy Choo, which has worked with contemporary artists and photographers including Nan Goldin, Marilyn Minter and Richard Phillips in the past, has announced Pruitt’s line will be part of Choo’s 2013 Cruise collection.

“We were captivated by Pruitt’s energy, his computer-screen use of color and the festive exuberance of his prints and materials,” the brand’s creative directors Sandra Choi and Simon Holloway told WWD April 12.

“There were elements in his work that reminded us in subtle ways of the Jimmy Choo design iconography. We sensed that Rob’s twist on Jimmy Choo glamour would yield something very collectible and uniquely beautiful.”

The products will go on sale at Jimmy Choo boutiques and online as of November. Pruitt is best known for his glittery panda paintings and creating the Guggenheim Art Awards. Last year he unveiled his statue of Andy Warhol in Union Square, New York.

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