Apple's Services Bundle Might Finally Be Ready

Apple's Services Bundle Might Finally Be Ready

Investors have been hearing rumblings about Apple (NASDAQ: AAPL) working on a services bundle for over two years now, and the package may finally be ready to launch within a couple months. Bundling is a time-tested, powerful strategy in just about any industry, and such a move would very likely strengthen Apple's booming services business, which now has over 550 million paid subscriptions being billed through its various platforms. Bloomberg reported this week that Apple is gearing up to launch "Apple One," a bundle of services that would allow users to subscribe based on different tiers.