Netflix's subscriber numbers grew by 5.2 million in the three months ended June 30, almost 63pc ahead of its expectations, causing shares to jump as much as 9pc in after-hours trading and hit an all-time high.
The streaming service had expected to add 3.2 million subscribers in the period, but said it had "underestimated the popularity of [its] strong slate of content". Of those new subscribers 1.1 million were in the US and the remaining 4.1m were international subscribers.
More than half of its total membership base is now international, and Netflix expects its first ever annual contribution profit from the international segment this year, it said.
The second quarter update comes a week after 27 of Netflix's original programs received nominations in the Television Academy awards, with 91 Emmy nominations.
Netflix said this was nearly double last year's tally. Among its shows that have proved popular are Master of None, The Crown and Stranger Things, all of which were nominated as best series contenders.
The group said the internet "may not have been great for the music business due to piracy", but said it had been "incredible for growing the video entertainment business around the world".
And just as it "reinvented" the TV business, Netflix said it would "reinvigorate the film business", announcing plans to release 40 feature films this year, ranging from "big budget popcorn films to grassroots independent cinema".
In the three month period, revenue grew 32pc year on year to $2.79bn (£2.14bn), though diluted earnings per share dipped from the prior quarter, to $0.15 from $0.40, due to the timing of content releases. This was in line with its forecasts.
Netflix said its third quarter guidance assumed "much of this momentum will continue", though said it was "cognisant of the lessons of prior quarters when we over-forecasted and there was lumpiness in net adds, likely due to demand being pulled forward".