THE New Straits Times (NST) C-Cycle Challenge, which is set for May 21, is expected to attract participation of professional cyclists, including those from foreign countries.
New Straits Times Press (M) Bhd (NSTP) Marketing Department content activation executive Mahamad Zaidi Mat Noor, who is also the event project manager, said it had so far received participation of international cyclists from China, South Africa, Norway, the United Kingdom, Indonesia, Brunei, Singapore and Germany.
Organised in partnership with property developer Eco World Development Group Bhd, with co-sponsors Bank Rakyat and Volkswagen, the cycling event will be held at the Eco Grandeur sales gallery in Puncak Alam, Kuala Selangor, which is one of Eco World’s latest development projects.
Eco World group branding head Steven Tang said there would be sales booths and fun activities for participants in the compound of the sales gallery.
“The flag-off and finishing point of the event will be at the Eco Grandeur sales gallery. Participants are welcome to visit the park located in our show villages near the sales gallery.”
Tang said as venue sponsor, Eco World had allocated RM200,000 for the event, which was expected to attract about 1,500 participants.
“We share the same vision of promoting a healthy lifestyle through cycling, hence, we decided to work together with NSTP for the event. And, of course, our staff will participate in it.”
The cycling event is split into a 160km race and 35km Fun Ride, which will be flagged off from Eco Grandeur (sales gallery) at Persiaran Mokhtar Dahari and continue to Puncak Alam-Simpang Tiga Jeram to Kuala Selangor-Batu Arang and back.
Those who are interested to compete in the four categories under the 160km race — men’s open (18 to 35 years old), women’s open (15 and above), senior men’s open (36 and above) and team open (with a minimum of five cyclists) — are required to pay a RM160 participation fee.
The 35km Fun Ride is open to corporate senior management (by invitation) and all ages, with a RM50 fee.
Registration for the event can be made online at www.sports360.my until April 30.