Topshop’s New Denim Ads Are Pure #SquadGoals
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Topshop
The global brand is not only celebrating its new line of Spring-Summer 2016 denim, but also the future supes. Styled by Kate Phelan, the girls include (from left) Imaan Hammam, Bella Hadid, Grace Hartzel, and Anita Pejak, each of whom are wearing four different jean styles. The expansive line featuring several different fits is a best-seller for the UK-based label. Want to meet all of the new faces of Topshop? Check out the BTS video here.
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Henry Holland
Holy Charli XCX! The pop star is a total babe in the Henry Holland’s Spring/Summer 2016 ads. Boom clap, indeed!
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Emilio Pucci
Pucci’s Massimo Giorgetti is debuting his first campaign for the brand since taking over as creative director in March. The ads celebrate the storied history of the famed fashion label while simultaneously exhibiting a fresh and youthful spirit. The images, taken at Villa Gamberaia just outside of Florence, Italy, were taken by Ezra Petronio, the founder of Self Service magazine.
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Sophie Theallet
If this is what 50 looks like, we’ll take it! Gorgeous model Veronica Webb posed for her first campaign in a long time for French designer Sophie Theallet. Styled by Jenke Ahmed Tailly (Beyoncé’s former stylist), the ads evoke the powerful, African-inspired spirit of the collection.
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Kendall Jenner for Mango
Who knew that when Angelina Jolie insisted on showing off her right leg in every photo at the 2012 Oscars, that it would go on to inspire the models of the future. For Mango’s Spring-Summer 2016 ads, it seems that Kendall Jenner has taken a page out of Jolie’s book to show off her toned left appendage almost every shot. And not just in a casual way. It’s a full extension replete with a poised toe. You know, natural? Perhaps the thriving model was inspired by African dance, after all the collection was inspired by the Serengeti.
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Kendall Jenner for Mango
Whether covered or not, Kendall’s left leg is really the star of this show.
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Kendall Jenner for Mango
There she goes again! This leg should get its own page on models.com.
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Diane von Furstenberg
“Girls are so much more modest than when I was growing up,” says Diane von Furstenberg in her latest Spring-Summer 2016 campaign video. “I’m just trying to keep it classy, Diane,” is the quick retort from model Karlie Kloss. The bright, print happy ads are all about female empowerment are infused with fun little mantra (one of DVF’s signatures).
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XOXO
Chrissy Teigen is the newest member of the XOXO model tribe which was established in the early ‘90s and also includes Tyra Banks, Christy Turlington, Amber Valetta, Claudia Schiffer, and Miranda Kerr. Shot by Anthony Maule and styled by Jaime Kay Waxman, the latest collection is a celebration of “a girl who is in the know and on the go,” says the brand’s division head Suzanne Desidero.
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NYDJ
NYDJ are among the best-selling jeans at department stores, and with the brand’s new “Fit to Be” campaign these denim duds got that much more alluring. The new ads feature body activist Ashley Graham, original supermodel Christy Brinkley, TV personality Lana Ogilive, and actress Bridget Moynahan. NYDJ is one of the only denim brands that offers 58 sizes, including regular, petite, tall, and plus. Contribute to the inclusive campaign by tagging your Instagram posts #FitToBe to be part of a feel good fashion movement.
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Kate Spade
Modern muses was the theme of Kate Spade’s new campaign which is lead this season by supermodel and philanthropist Jourdan Dunn who appears in a cute candy-stripped white minidress. Cameos are made by Vogue’s sex columnist and author Karley Sciortino and eternal fashion icon Iris Apfel.
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Stella McCartney
Stella McCartney enlisted 26-year-old photographer Harley Weir to shoot her Spring/Summer 2016 campaign. Weir, who was discovered after an agent came across her work on a blog, captured top models Natalia Vodianova and Mariacarla Boscono languishing on the world’s best kept lawn.
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Armani
Giorgio Armani reunited with his famed fashion photographer and his dear pal Peter Lindbergh to shoot his “New Normal” campaign. “For this campaign, I wanted four iconic women with strong personalities to show that feminine beauty is ageless,” said the designer in a statement. “I chose Peter Lindbergh, with whom I have collaborated several times, because his photographs are timeless and are true to real life. I wanted to convey a sense of reality, of clothes that offer natural elegance and the normality of everyday life.” The stars of the campaign are models (from left) Eva Herzigova, 42, Stella Tennant, 45, Yasmin Le Bon, 51, and Nadja Auermann, 44. How gorgeous are they?
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Botkier
Lottie Moss continues to follow of the well-heeled footsteps of her older half sister Kate Moss with a new campaign. The 18-year-old was photographed all over New York City by Mark Iantosca for Botkier’s new line of Spring/Summer 2016 handbags. Styled by Britt Bardo, the shoot is meant to evoke a street style feel.
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Proenza Schouler
LA-based photographer Zoe Ghertner captured models Selena Forrest, Olympia Campbell, and Nicole-Antonia Spangola in a sunny locale to show off Jack McCollough and Lazaro Hernandez’s new Cuba-inspired collection.
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Proenza Schouler
Olé! The new Proenza Schouler campaign shot by LA-based photographer Zoe Ghertner.
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Mugler
For its Spring-Summer 2016 campaign, not just any industrial backdrop would do. The house of Mugler, under the creative direction of David Koma, traveled to Tampa, Florida to capture 30-year-old model Doutzen Kroes in the military-inspired figure-hugging separates and cutout, bodycon dresses.
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Mugler
Model Doutzen Kroes poses against a ship for photographer Christian MacDonald in Mugler’s Spring-Summer 2016 ads.
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Dior
For Raf Simons’s last campaign for Dior, the designer tapped Patrick Demarchelier to shoot color looks juxtaposed against black and white portraits. The clothing — light and beautiful — match the mood of the designer’s swan song collection.
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J.W. Anderson
The designer who took home both the Menswear and Womenswear Designer of the Year accolades at the British Fashion Awards last November is proving his moxie with this tongue-in-cheek campaign that features a singular stamp. “The stamp will move around the page throughout the season,” said his rep in a release. Shot by Jamie Hawkesworth, it proves that the bigger the designer gets, the smaller the ads.
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Kenzo
On the heels of last year’s collaboration with cult film director Gregg Araki, Kenzo’s creative directors Humberto Leon and Carol Lim have partnered with Tangerine writer and director Sean Baker for the Spring-Summer 2016 campaign. In keeping in the spirit of Tangerine, which was shot entirely on an iPhone5S, Baker repeated the process making model and Mad Max actress Abbey Lee as his leading lady. She is captured wearing the designers’ graphic print dresses while twirling in a trailer park, walking across cars in a junkyard, and kicking around in a field. As per the custom, Baker created an original film, Snowbird, to accompany the images. You can catch an early glimpse of it here.
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DKNY
Model Adrienne Jüliger is the face of DKNY’s first campaign under new creators Maxwell Osborne and Dao-Yi Chow. Photographed by Lachlan Bailey, she wears a long white T-shirt in a slightly provocative fashion (slightly akin to Kate Moss’s CK ads) with black ankle sock and boots. There designers separated the letters of the brand to give it a “new energy and spirit.”
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Faustine Steinmetz
LVMH Prize finalist Faustine Steinmetz released her first ads for Spring 2016. The designer’s intricate handloomed pieces are in full display in the campaign which was photographed by Arnaud Lajeunie and features models Susanne Knipper, Raphaële, and Lou Maria.
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Faustine Steinmetz
The London-based designer’s first ads photographed by Arnaud Lajeunie and styled by Georgia Pendlebury.
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Sandro
Model Mica Aganaraz is pure catnip in this ad shot in Paris by Karim Sadli and styled by Joe McKenna.
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Calvin Klein
Like mother, like daughter! Actress Lisa Bonet, who hardly looks her age at 48, and her daughter, musician and actress Zoë Kravitz, pose for Calvin Klein Watches + Jewelry 2016 campaign. Famous American photog Cass Bird captured the two — who look like sisters! — in a candid shot walking hand in hand. The fashion world apparently can’t get enough of Kravitz — she also appeared in Balenciaga’s spring 2016 campaign alongside model Anna Ewers.
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Diesel
For Diesel’s spring/summer 2016 campaign, the brand played on the digital era by making its own custom emojis used throughout. Joe Jonas and his group, DNCE, are a few of the faces in the campaign.
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Anthony Vaccarello
Model Freja Beha Erichsen rages through the streets of New York City in a hip-revealing dress from Anthony Vaccarello’s Spring/Summer collection in the new campaign shot by Inez Van Lamsweerde and Vinoodh Matadin. The settings are meant to support the hard-edged, urban nature of the collection. Fierce!
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Anthony Vaccarello
Model Freja Beha Erichsen gives off rock and roll vibes in the Anthony Vaccarello campaign shot by Inez & Vinoodh.
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Balmain
Talk about a house of style! Creative director Olivier Rousteing got the supermodel trinity of Cindy Crawford, Claudia Schiffer, and Naomi Campbell back together for his Spring-Summer 2016 ads shot by Steven Klein. “Watching Cindy, Claudia, Naomi and Steven instinctively work together, I was struck by the displays of confidence, professionalism and grace in front of me,” Rousteing tells Yahoo Style about the newest members of the #BalmainArmy. “There was never any doubt that the final images would be anything but perfect. To say that working with them was a dream come true is no exaggeration.”
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Balmain
Not since the ′90s have we seen Naomi Campbell, Cindy Crawford, and Claudia Schiffer shot together. While we can’t contain our excitement, neither can the stars of the shoot. “It’s was a great day working with Steven Klein and Olivier Rousteing,” says Campbell. “Steven and Olivier were very clear what they wanted. Grateful and blessed to be with my girls. Cindy and Claudia— always a reunion when together.“
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Balmain
Cindy Crawford (pictured here with Claudia Schiffer) was equally as thrilled to be back in Balmain. “It’s been a bit of a Balmain year for me,” Crawford tells Yahoo Style. “I wore it for several editorial shoots I had been doing to promote my book Becoming. So when I first heard about the possibility of doing the Balmain campaign it felt like the icing on the cake! I am a fan of Olivier’s and think he is one of the best young talents and he’s one of the sweetest people you will ever meet.”
Photography by Steven Klein
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Balmain
“Balmain is an amazing high-end fashion house with a great heritage and Balmain with Olivier designing has put the house at the forefront of fashion,” says the 45-year-old Schiffer. “Olivier has become through Balmain the wonder boy of the fashion industry. Everyone wants to have a piece of him.”
Photography by Steven Klein
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Equipment
Daria Werbowy’s starred in Equipment’s sultry, pared down campaigns for years, but this season, she upped the model ante by both co-starring in and shooting the ad’s real star: Kate Moss. Fashion’s two favorite supers headed to Mustique, where they posed for a series of black and white shots sans-hair, makeup, assistants, and pretty much anything other than ocean air and water.
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Isabel Marant
Inez & Vinoodh shot Raquel Zimmermann for Isabel Marant’s spring campaign.
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Current/Elliott
Cass Bird shot Girls actress Jemima Kirke for Current/Elliott’s black and white spring campaign.
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Equinox
Equinox is gunning for some fashion cred. The swanky gym hired Steven Klein—who’s lensed everything from Vogue to Madonna—to shoot its spring campaign, dubbed “Commit to Something.” The image above features model Lydia Hearst breast feeding a couple of newborns, and that’s not even the weirdest of the bunch. A press release says, “The striking campaign celebrates various forms of commitment, addressing socially relevant issues including activism, sexuality, lifestyle choices and women’s rights.”
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Balenciaga
Zoe Kravitz made a splash when she hit the runway for Alexander Wang’s final Balenciaga collection in October. Cementing her relationship with the house, the 27-year-old actress stars in the brand’s spring campaign with model Anna Ewers.
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Gucci
Glen Luchford shot Gucci’s dreamy SS16 campaign, featuring a gaggle of models in Alessandro Michele’s rock n’ roll-ready collection, one you should expect to see everywhere come fashion week.
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Versace
Gigi Hadid, Raquel Zimmermann, and Natasha Poly star in Versace’s glam, post-apocolyptic spring campaign.
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Topshop
Looking like the coolest girl in school, Karlie Kloss hangs out in Brooklyn in Topshop’s newest campaign.
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Prada
Natalia Vodianova and Sasha Pivovarova star in Prada’s SS16 campaign, along with designer Miuccia Prada’s 17-year-old Dutch muse, Yasmin Wijnaldum.
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Louis Vuitton
Jaden Smith usually makes headlines for his batman costumes and batshit quotes, but in January, he made his high fashion debut as the face of Louis Vuitton’s latest women’s wear campaign.
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Dolce & Gabbana
Once again, Dolce & Gabbana’s vibrant, food-filled campaign will make you want to pick up and move to Italy, where you too can live La Dolce Vita, dressed like Sophia Loren while eating carbs 24/7.
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Bottega Veneta
Bottega Veneta looked to the Netherlands for its spring 2016 campaign. Dutch photographer Viviane Sassen shot the Argentine Mica Arganaraz and Dutch model Sven de Vries against a black and white installation in Amsterdam’s Kroller-Muller Museum.
It might (finally) feel like winter outside, but as far as fashion’s concerned, spring has sprung. As resort collections hit the racks, next season’s campaigns are flooding the Internet. Jaden Smith made headlines over the year’s first weekend, thanks to his starring role in Louis Vuitton’s women’s wear campaign. And Zoë Kravitz scored a new gig as the face of Balenciaga, alongside Bardot dopplegänger Anna Ewers. But don’t worry, the Gigi Hadids and Karlie Klosses of the world aren’t going anywhere. Here’s a comprehensive look at spring’s glossy fashion campaigns.
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