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It's been reported that "NFL Sunday Ticket" is likely to leave DirectTV.
Roger Goodell all but confirmed it on Friday. The NFL commissioner told CNBC that he believes the package will move to a streaming service once the league's current contract with DirectTV expires after the upcoming season.
“I clearly believe we'll be moving to a streaming service. I think that's best for the consumers at this stage,” says NFL Commissioner Roger Goodell. He joins @JBoorstin to discuss the ongoing bids for NFL media rights and more. https://t.co/415m1WvkaB pic.twitter.com/gvWewF7LfE
— CNBC (@CNBC) July 8, 2022
"I clearly believe we will be moving to a streaming service," Goodell said. "I think that's best for the consumers at this stage. ... We'll probably have some decision by the fall."
Goodell declined to speculate on exactly where the service will land. He did declare: "I think this will make it more accessible for fans."
His latter point is one that rings true for a large swath of football fans. "Sunday Ticket" debuted in 1994 on DirectTV and has remained on the satellite service since. With some exceptions, fans who want to watch out-of-market football games at home are forced to subscribe to DirectTV's general service in addition to a Sunday Ticket subscription. For consumers who don't already subscribe, this entails switching providers, having a satellite installed and signing a contract with DirectTV.
DirectTV has offered a streaming service in recent years.
What a "Sunday Ticket" streaming service looks like is yet to be seen. CNBC recently reported that Disney, Apple and Amazon have all submitted bids for the package. Amazon already has an exclusive deal to stream Thursday night games starting in the fall on its Prime service.
DirectTV pays $1.5 billion annually for "Sunday Ticket" rights.