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Selena Gomez is all about the affordable Always Pan — and it's on sale for Labor Day

Our place pans in Sage, Spice and Blue Salt
The Instafamous Always Pan comes in Sage, Spice, Blue Salt, plus Char, Lavender and Eve. (Photo: Our Place)

The internet can make just about anyone and anything an instant celebrity — including kitchen tools. First it was the Instant Pot, which was followed by the ubiquitous air fryer. Now, it’s Our Place's Always Pan. The internet is absolutely wild about it — of course, with celebs like Oprah calling it “the kitchen magician” and the brand's collab with Selena Gomez, that was pretty easy to achieve. Speaking of pretty: It didn't take long for it to become Instagram-worthy, with loads of influencers proudly posing with their pans. Curious? Perhaps the approach of autumn has you mulling an update to your cookware ensemble? Well, this Instafamous pan normally sells for an already-affordable $145, but it's on sale for Labor Day for just $112! And if you want to save even more, the sustainable brand is offering up cookware sets for up to 40% off!

This 8-in-1 pan replaces your fry pan, saute pan, steamer, skillet, saucier, saucepan, nonstick pan, spatula and spoon rest to take up as little space in your kitchen as possible while allowing you to get dinner on the table without friction.

$112 at Our Place

Selena Gomez has opened up her kitchen to us with her show Selena & Chef on Max and first, shoppers couldn’t get enough of her titanium rainbow knives, but now they’re going wild for Our Place X Selena, which includes her discounted Always Pan in ten elegant colors.

Our Place debuted this fancy pan back in 2019 with loads of impressive features. Great for those with small kitchens, it’s got eight uses, which makes it your standby when preparing pretty much any dish (hence Always Pan). It’s made with aluminum, but instead of a nonstick coating like Teflon, its cooking surface is nonstick ceramic that Our Place says is toxin-free.

The 10-inch Always Pan is perfect for pan-frying things like eggs and grilled cheese sandwiches, but it also has a 2.6-quart capacity with a depth of 2.7 inches, so you can boil things like pasta as well. Bonus: It comes with a steamer basket that fits in the pan so you can use it to strain pasta. It also comes with a tight-fitting lid and two spouts on both sides for easy pouring. Another bonus: It has a beechwood spatula that has a space and hook on the handle of the pan like a spoon rest — which makes storage simple. The 8.5-inch mini version also on sale for just $90 (was $120).

Of course, because the Always Pan is Instafamous, shoppers love it. So far, it’s racked up nearly 34,000 reviews from happy cooks.

“This is now my ‘go-to’ pan for so many dishes,” gushed one satisfied shopper. “I have used it to cook greens, eggs, pasta, spaghetti sauce, salmon filets. Everything I've tried in it has come out better than with the old cast iron pan this replaced. I love that it weighs only 3 lbs., rather than the 5-lb. old cast iron pan. The steamer is useful for re-warming leftover meats and not getting them tough.The interior surface is much easier to clean. The well-designed lid allows venting or not venting. I'm very pleased with this product and the accessories that come with it.”

"This skillet makes me feel like a chef," another happy cook shared. "The investment is totally worth the perks."

"This pan in incredible!" raved another fan. "It cooks fantastic fluffy scrambled eggs — perfect; browned crusted steak is nothing but scrumptious. And cleanup is a breeze — no sticky eggs in the bottom to soak overnight. Best pan in the kitchen — always sorry when I have to use a different pan."

Check out Our Place's Goodbye Summer Sale for more deals. In addition to the cookware sets, you can save on plates, bowls and mugs.

The reviews quoted above reflect the most recent versions at the time of publication.