The company says its technology will allow organisations to better understand its employees holistically

Singapore-based HR startup Pulsifi has raised US$1.1 million in a round led by angel investors including Chi Sieng Tiong, the former Vice President and Regional Operating Officer of APAC at Kelly Services; Chieh Suang Khor, Principal at Cento Ventures; and Lon Wong, founder of ProximaX and former President of NEM.io Foundation.

The company will use the newly-raised funding to enhance its AI-powered SaaS HR platform.

Founded in 2016, Pulsifi has developed a people analytics platform that uses predictive models and machine learning to automatically generate holistic profiles of each potential or current employee. This enables the business and HR teams of organisations to make better-informed, data-driven decisions on hiring, teaming and development.

Employees and candidates benefit from the science-backed insights on themselves, identifying potential areas of improvement and growth, and paths for them to reach their full potential. Pulsifi’s data sources include existing employee and candidate data, their suite of research-backed psychometric assessments, and social media.

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According to a recent IBM study, 66 per cent of CEOs and 50 per cent of HR executives believe that AI will transform the HR industry. Pulsifi says its solution is engineered to meet this demand and revolutionise the talent lifecycle from hiring to retention to development.

“We’re encouraged and motivated by the validation from our investors that proves that Pulsifi is the only technology company taking a multi-dimensional approach to truly understand people, who are by nature multi-dimensional,” said Jay Huang, Co-founder and CEO of Pulsifi, in a press statement.

“We are excited to tap into our investors’ combined experience in the HR industry and in building global companies to take Pulsifi to the next level.”

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