Tarte is catering for busy makeup buffs with a new ‘double duty beauty' collection designed for people with no time to lose.
The cruelty-free cosmetics brand has expanded its signature ‘Busy Gal Brows' gel into a three-piece vegan collection featuring a brand-new lip gloss and blusher.
The new ‘Busy Gal Gloss' is a high-shine gloss infused with vitamin E to keep lips soft and moisturized, which can also be worn as a nourishing top coat over lipstick. The gloss, which comes in six different shades, is also infused with a caramel flavor for an extra dose of sweetness. The ‘Busy Gal Blush' is a multi-purpose, long-lasting cheek tint featuring mango seed butter, shea butter and aloe vera that comes in two hues and can also be used on the lips for a shot of color. The brand's popular ‘Busy Gal Brows' tinted brow gel completes the lineup, offering shape, hold and a hint of color to give the appearance of thicker, more defined brows. The gel, which features Amazonian-clay to hold brows in place for at least 12 hours, now comes in a range of six shades.
The launch is the latest in a string of high-profile product drops from Tarte, which last month saw the brand snap up the Albanian makeup artist and lash expert Foinika Kay (known as ExteriorGlam) to create a duo of false eyelashes, while April marked its first collaboration with the beauty influencer Adelaine Morin, in the form of the limited-edition Tarte X Adelaine Morin ‘Eye & Cheek Palette.'