The Morning After: Nothing prepares to show off its first phone

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Nothing, the company led by OnePlus co-founder Carl Pei, will announce the phone (1), its first phone, on July 12th, 2022. Rumors about a Nothing-branded phone are as old as the company itself, and there were reports Pei was showing off a prototype back at Mobile World Congress. The company has already teased that the handset will use a Qualcomm Snapdragon chipset and a custom version of Android that highlights the operating system’s “best features.”

Pei made his name with OnePlus, making affordable phones for Android diehards with high-end specs. But the economics of the mobile industry has moved on and so has OnePlus, merging with stablemate Oppo to become a mainstream brand. It’ll be interesting, therefore, to see what Pei has planned to set Nothing apart from the rest of the industry. And if he’s got the power to achieve this feat a second time after making such a big splash the first time around.

— Daniel Cooper

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