Travel searches for 'Wakanda' spike after Black Panther
Fans have been seeking out the fictional African kingdom of Wakanda, which the movie, “Black Panther" is set in.
According to Hotels.com, searches for places such as Illinois' Makanda and Wauconda (pronounced identically to 'Wakanda'), Wisconsin's Wakanda Park, Fiji's Wakaya and Japan's Wakkanai experienced a surge recently after the movie's release in February.
"Black Panther", which has already grossed more than US$1 billion in cinemas worldwide, has garnered positive reviews from critics and the general audience alike.
It continues the story of T'Challa, played by Chadwick Boseman, after the events of 2016's Captain America: Civil War as he returns to the kingdom after his father's death.
"Black Panther" is also the last film before Marvel Studio's ensemble "Avengers: Infinity War", which opens in cinemas in April.
Jessica Chuang, Hotels.com Director, Regional Marketing Greater China, SEA and India said, "The film has touched the hearts and minds of millions of film fans around the world."
"It's a brilliant watch and we regularly see that pop culture inspires travel choices. We love that holidaymakers are seeking the 'Black Panther's homeland, from Wisconsin to Japan."
For more information on the results, read more here: https://sg.style.yahoo.com/black-panther-effect-travel-searches-092004392.html.
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