LONDON, March 13 (Reuters) - Mobile operator Vodafone
will create 2,100 new customer service jobs across
Britain in the next two years as part of an investment drive to
improve operations in its home market.
The world's second biggest mobile operator, which competes
with BT's EE, Telefonica's O2 and Hutchison's
Three in Britain, has been struggling in the market
with a move to a new billing system disrupting subscriber
It has also slipped behind rivals who can offer bundles of
pay-TV, mobile and fixed-line services, while Vodafone has
delayed rolling out a TV service until it has improved its core
In its latest quarterly results to the end of December,
organic service revenue in Britain fell 3.2 percent, compared
with an overall group performance of 0.7 percent growth.
Vodafone has invested 2 billion pounds ($2.4 bln) in its
British network in recent years and is in the middle of a new 2
billion pound investment phase running from 2016-19 to improve
its customer offering for its around 18 million British
Many large companies had warned that Britain's vote to leave
the European Union could hit the economy but the jobs market has
remained resilient, with major tech firms such as Amazon
announcing large hiring programmes.
Vodafone said it would create the new roles in the Midlands,
in the north of England, Scotland and Wales.
($1 = 0.8218 pounds)
(Reporting by Kate Holton; Editing by Susan Fenton)