7 Homegrown Beauty Brands Every Beauty Lover Should Know About
Your beauty solutions are closer to home than you know
Text & main photo: Samantha Francis
Styling: Elizabeth Lee
With more local skincare and makeup brands popping up in the market, we now have more options than ever.
Looking for something organic or fuss-free? These seven brands all have two things in common: they’re made by Singaporeans and suitable for our humid weather.
1. Allies of Skin
With his flawless looking skin, it’s hard to imagine that Allies of Skin founder, Nicolas Travis, once struggled with terrible outbreaks and a lack of confidence as a teenager. His beauty brand was born out of the desire to empower people with fuss-free products that are concentrated, multi-tasking nutrient reservoirs.
We love: Allies of Skin 1A Overnight Mask ($109), available on www.alliesofskin.com.
Also read: Life-Changing Korean Beauty Tips We Learnt From “Get It Beauty”
2. Frank Skincare
Launched in April last year, Frank Skincare was developed by Cissy Chen after she felt like she was running out of choices to treat her breakout-prone and sensitive skin. Her beauty brand aims to transform one’s skin with a toxic-free skincare regime by nourishing it with natural vitamins and antioxidants.
We love: Frank Skincare Rosy Mist (from $38), available at www.frankskincare.com.
Founder Kendra Liew was inspired to start Katfood as she felt there was a lack of affordable natural skincare options in Singapore. The beauty brand firmly believes in only putting on the skin what they feel safe putting in their mouths. The products are all natural and chemical-free, with ingredients such as cocoa powder, beeswax, coconut oil and more.
We love: Kat Food John Lemon Lip Balm ($9.90) and All About That Face Foaming Facial Wash ($24.90), available on www.ilovekatfood.com.
4. The Skin Pharmacy
True to its name, The Skin Pharmacy is a brand created and manufactured by pharmacists who specialise in skincare. Their dedication to using natural ingredients is well reflected in the products, which do not contain parabens, alcohol, artificial colouring or artificial fragrance. In addition, they offer customisable products for all skin types.
We love: The Skin Pharmacy Serum No.6 ($129.90), available at www.theskinpharmacy.com.
Dermagold founder Grace Ling dreamt of creating a line of skincare that would give people the confidence to go barefaced. The result? An effective skincare line with lightweight textures great for our climate. Plus, their use of high percentages of active ingredients that harness the best of nature and science.
We love: Dermagold Miracle C ($69), available at www.dermagold.sg.
6. Faux Fayc
Faux Fayc, pronounced ‘Fake Face’, is a home-grown beauty brand with a vision to lend confidence to women by allowing them to build an alter ego with makeup. The beauty brand pays close attention to how their products perform in our tropics. For instance, the Fauxless Mattifying Mousse Foundation is a lightweight foundation that performs well in humid weather.
We love: FauxFayc Fauxstix Matte Liquid ($35), available at www.fauxfayc.com.
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7. Mt. Sapola
Known for its expertise in aromatherapy and use of 100 per cent pure ingredients, Mt. Sapola also focuses on delivering targeted solutions for improving the skin. Its revamped Xetract skincare line lets users ‘redesign’ their skin with customisable and affordable single-ingredient supplements.
We love: Mt. Sapola Retinol Xetract ($38.90), available at Mt. Sapola stores.
A version of this article appeared in the print edition of Weekender, Issue 152, May 13 – May 26, 2016, with the headline ‘Local beauty heroes ‘.
By Samantha Francis for Weekender Singapore