Belgian jewelry brand Diamanti Per Tutti opens first standalone store in Singapore
First founded in 2012 in Antwerp, Belgium by a lawyer, a business consultant and an aerospace engineer, contemporary jewelry brand Diamanti Per Tutti is looking to position themselves as an attractive, affordable brand that women won’t have to burn their life savings with. Most of the jewelry are made from 925 Sterling Silver, gilded with 18 carat pink or yellow gold vermeil or white rhodium, and handset with real and ethically-sourced natural diamonds and beautiful gemstones. The creative designers are based in Antwerp, while diamonds are sourced ethnically around the world and set by artisans in Guangzhou, China, with a small team from Antwerp observes, as shared by founder Edward Verté.
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Diamanti Per Tutti has a growing regional online and retail presence in Asia, namely Hong Kong, Shanghai, Beijing and now Singapore, at Raffles City Shopping Centre, with plans to open a second outlet by March.
Interestingly, the brand has formed unique collaborations, such as partnering with Tomorrowland by creating official fashion jewelry for the festival, to creating capsule collections with personalities such as Belgian Olympian athlete Nafi Thiam on her ‘The World Is Yours’ range and Hong Kong actress and singer Stephanie Che for the ‘Journey’ collection.
The price range starts from SGD90 and the pricing averages around SGD250, depending on the diamonds and style.
To celebrate its grand opening and in the spirit of Chinese New Year, Diamanti Per Tutti will have a giveaway at its Raffles City Shopping Centre boutique on Saturday, 2 February 2019 at 1:00pm. The first 50 customers to join the queue stand a chance to win exciting prizes including DPT’s classic jewellery, limited edition DelRey chocolates and cash vouchers.
Here are some of our favourite picks from the various collections.
