Japanese police's illustration to warn public of lost horse instills zero feeling of danger
Last week, a horse escaped from a horseback riding stable in Aichi prefecture, Japan. In a notice by the prefecture’s police, they posted a cutesy drawing of the horse on Twitter. But, instead of making the public wary of the horse, the tweet has received responses like “The illustration is too pop” and “I didn’t think this is from an official account.”
【お知らせ】
10月17日午後5時頃から18日午前8時頃にかけて、瀬戸市片草町地内から馬（サラブレッド）1頭がいなくなりました。
馬は、まだ発見されていません。
■注意
馬を見かけたときは近づかず、すぐに警察に通報してください。
■特徴
体高1.3m位、黒色、雄 pic.twitter.com/gSZ1GxBSNA— 愛知県警察あんあん情報（公式） (@AP_seian) October 18, 2017
The text takes on a serious tone, highlighting where and when the thoroughbred horse went missing, its features and what the public should do if they spot the horse. The drawing of the horse, in contrast, looks too informal and non-threatening. In fact, it is not even an accurate depiction for the missing horse is supposed to be black.
Twitter users who came across the post could not help but tease it.
One user said, “This horse’s hind leg is fractured though. Is it okay?”
“Lol, there is no sense of danger in the drawing,” another said.
A few others thought the tweet was a joke, but most of them found the drawing to be cute and hoped the horse, or rather — given the height of 1.3m — the pony would be found soon.
According to the police, the Twitter account is handled by the division targeted at children and women’s safety. The person-in-charge, who has an eye for drawing, has been producing illustrations to use on Twitter. In the case of the missing horse, the drawing was intentionally made to catch people’s attention.
We must say that it was a fruitful attempt as the tweet garnered more than 17,000 retweets and more than 8,000 likes. Even television news reported on the adorable illustration!
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