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Roku and NBCUniversal Reach 11th-Hour Distribution Agreement

Roku and NBCUniversal Reach 11th-Hour Distribution Agreement

Roku (NASDAQ: ROKU) and the NBCUniversal division of Comcast (NASDAQ: CMCSA) reached a last-minute agreement last week that will allow the network's Peacock streaming service to appear on the platform along with dozens of other NBC apps. One of the big issues was the advertising-revenue cut Roku demands from apps appearing on its platform. NBCUniversal objected to the conditions for hosting the Peacock service and threatened to pull all 46 broadcast and cable apps hosted on Roku if its demands weren't met.