1 Advertising Stock With Huge Upside Potential

2020 was a rough year for the advertising industry, and that's especially true for Outfront Media (NYSE: OUT), which specializes in billboards and transit system advertising. Matt Frankel: Outfront Media has been around since 1938 in one form or another. There is billboard advertising like when you're driving down a highway, you see a billboard on the side of the road.