Nielsen Streaming Top 10: Marvel’s ‘Echo’ Debuts at No. 10 as ‘Fool Me Once’ Remains in First Place
“Echo,” the Marvel Cinematic Universe’s newest TV show, made its debut on Nielsen’s weekly streaming rankings in 10th place for the week of Jan. 8-14. The series was watched for 731 million minutes in its first six days of availability on Disney+.
This marks a success for the MCU, as its TV projects typically fail to make Nielsen’s overall Top 10 chart when they first premiere, instead debuting on the streaming originals chart and progressing towards the overall chart over a matter of weeks. For example, Season 2 of “Loki” premiered in October but didn’t appear on the chart until its finale aired in November.
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It should be noted, however, that “Echo” had a measurement advantage: All five episodes of the limited series dropped at once, helping to boost its total minutes watched. With a lack of upcoming episodes, “Echo” will likely also fall off the Nielsen charts more quickly than other Marvel shows.
After debuting in the No. 1 position with just over 3 billion minutes watched the week below, “Fool Me Once” held its spot despite a slight viewership decrease. The series was watched for 2.4 billion minutes in its second week of availability on Netflix. “Bluey” held strong: After recently being named the No. 2 most-watched series of 2023 after “Suits,” it remained the No. 2 title of the week with 1.5 billion minutes watched.
“Reacher” enjoyed its fifth week in a row above the one-billion mark, hitting 1.1 billion minutes viewed between Jan. 8 and Jan. 14, during which the seventh episode of its second season was released.
“Young Sheldon” took fourth place with 1.1 billion minutes watched, continuing the hot streak that began when the series was added to Netflix, though it was already available on Max. It was followed by “Grey’s Anatomy” with 963 million minutes watched.
“The Brothers Sun” rose to the overall chart in the No. 6 position with 960 million minutes watched after debuting on the originals chart the week before. It was followed by the Kevin Hart movie “Lift,” which was watched for 872 million minutes in its first three days of availability.
Eighth and ninth place both went to acquired titles: “Loudermilk,” which reached 846 million minutes watched after being added to Netflix, and “NCIS,” which regularly makes the chart and was watched fro 835 million minutes during this viewing window.
See Nielsen’s list of overall streaming rankings for Jan. 8-14 first, followed by original streaming titles, acquired titles and then films.
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