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Singer Maggie Rogers goes 'old-school' route while selling tickets for upcoming tour: 'An awesome idea'
Maggie Rogers, the American singer-songwriter best known for hits like “Alaska” and “Fallingwater,” is taking recent ticket-selling controversies into her own hands by trying something a little different: She decided to go “old-school” and sell tickets to her upcoming tour in person.
“Come buy a concert ticket like it’s 1965,” Rogers told her fans in a recent TikTok.
While the singer did issue an official announcement first, she later followed that up with a message to her social media followers in order to explain some of what drove her decision.
“Over the last few months there’s been a lot of conversation about how intense ticketing fees are and how insane bot activity is, how tough it is to just get tickets into the hands of fans,” Rogers began. “A lot of people, including me, are frustrated and concerned, and I’ve been thinking about a way to sort of give people another option.”
Rogers was presumably referring to the recent fiasco surrounding Ticketmaster concert sales, which came to a head during the presale of Taylor Swift’s “Eras Tour” in November 2022.
According to The Verge, both bots and fans without invite codes flooded Ticketmaster on the presale day — even though only a certain number who registered were given access. This caused repeated glitches, hour-long wait times and the site to crash.
Ultimately, Ticketmaster wound up overselling tickets during the presale, which then led them to cancel the public sale date altogether.
The Ticketmaster debacle left fans irate and even launched a Senate hearing to discuss the “monopoly” Ticketmaster and Live Nation have over the concert industry. But now, musicians like Rogers are clearly trying to come up with some creative ways to circumvent any more drama.
“Tomorrow, for one day only, you can go to your local box office and buy a ticket in person,” Rogers told her fans over the weekend. “Seems a little obvious, but it’s a way to get rid of some of the fees and get tickets directly into your hands.”
It was also to celebrate what Rogers is calling “Box Office Day.” In fact, Rogers herself said she would be at Music Hall Williamsburg to sell tickets to her Summer 2023 show in Forest Hills, Queens.
“f*** bots + f*** fees,” Rogers wrote in her TikTok caption. “buy a ticket in person.”
In response, many fans were psyched by the news.
“Maggie I LOVE THIS!!! Thank you!!!!!” wrote one commenter.
“Great idea so happy to hear you’re doing this,” said another.
“LOVE THIS IDEA!!” someone else shared. “I know it’s not ideal for everyone, but it’s a GREAT step in the right direction.”
On the other hand, other fans were kind of annoyed.
“maggie we have jobs,” one person said bluntly.
“the lack of accessibility is LOUD with this one,” another person accused.
“Can’t exactly make the 4 hour drive to Portland with work tomorrow on so little notice, but would’ve taken the day off for the show,” someone else commented.
While all of that may be true, more than a few fans chimed in to say that it’s not as though the in-person ticket sales were the only way to score tickets to see Rogers.
“this is an awesome idea, especially since people can still buy online later,” one person defended.
“Thank you for fighting back against scalpers!” added someone else.
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