Sustainable designs: Mah Sing Group's most effective tool to enhance urban living

Real estate companies, both in Malaysia and across the globe, are increasingly recognising the need to commit to sustainability. It’s no secret that the operational activities and construction within the real estate sector can significantly burden the environment, contributing to waste and various forms of pollution, such as land, water, and air pollution. In Malaysia, unique sustainability challenges may appear insurmountable, including low awareness and understanding of the concept of green homes and limited demand for such properties.

However, amidst the ongoing global recovery from the pandemic, a remarkable shift in consumer attitudes towards sustainability and eco-awareness has become evident. Individuals now possess a newfound appreciation for healthier living environments and a heightened understanding of our interconnectedness with the planet. Consequently, there is a growing demand for real estate options that align with these values.

Despite the challenges faced by property developers in reducing the negative impact of harmful practices and integrating environmentally friendly design techniques, materials, and technologies, there are those who embrace sustainability as a core vision. One such developer that confronts sustainability challenges head-on is Mah Sing Group.

To future-proof communities, as well as businesses, proactive steps towards sustainable development are crucial. Recognising the significance of this approach, Mah Sing Group has made sustainability a fundamental aspect of its operations. Their properties showcase notable features that have a profound impact on homeowners, investors, and the planet. Mah Sing Group’s sustainable designs not only benefit the environment but also enhance the functionality and aesthetics of living spaces.

In this interview, Mah Sing’s Group Chief Executive Officer, Datuk Ho Hon Sang, sheds light on how the company creates long-term efficiencies through sustainable design, offering a compelling proposition for those seeking a harmonious blend of modern living and environmental consciousness.

Q: How did the pandemic change consumer attitudes about sustainability and eco-awareness?

In general, consumers’ purchasing frequency and willingness to pay for sustainable products have increased, reflecting a growing awareness of environmental concerns and a stronger commitment to ethical actions. As people spend more time at home, there is a rising demand for flexible home layouts and features that cater to their evolving needs.

However, buyers’ desire for environmentally friendly features and buildings is often hindered by cost. The high expenses associated with sustainable building materials and energy-efficient technologies can discourage developers from investing in sustainable development. Additionally, the limited availability of sustainable materials poses challenges as they may not be readily available for inclusion in projects.

As responsible property developers, we prioritise the establishment of safe and sustainable living environments. We strive to incorporate green features into our buildings while ensuring affordability. This commitment is exemplified in our high-rise development projects, namely M Astra (Setapak) and M Nova (Kepong), as well as our landed residential project, M Panora (Rawang). Recently, M Panora obtained the esteemed GreenRE Bronze Certification, solidifying our dedication to sustainable design and construction practices.

Q: Besides incorporating green designs into development projects, what urgent steps should be taken to future-proof communities?

It is crucial for developers to proactively address potential future changes and challenges within communities. This entails considering factors such as population growth, climate change, technological advancements, socio-economic shifts, and evolving family dynamics when planning for amenities and infrastructure.

As urban centres continue to attract more residents seeking proximity to workplaces and amenities, the strain on essential resources like water, energy, and food will intensify. Therefore, it is essential to integrate renewable energy sources, rainwater harvesting, water purification systems, and community gardens into the masterplan. This approach aims to diversify and decentralise resource origins, fostering a certain level of self-reliance within the community.

Furthermore, given the rapid pace of technological advancement, incorporating smart systems into properties is also crucial. This integration empowers residents and tenants to have better control over their comfort levels, energy efficiency, and environmental impact.

With a focus on strategic locations, connectivity to amenities, and ready infrastructure, Mah Sing aims to create valuable and sustainable lifestyles that go beyond mere home ownership, all while upholding uncompromising quality.

Q: Does Mah Sing Group’s commitment to sustainable development extends to its projects?

Several of Mah Sing’s projects offer long-term sustainable benefits to residents and the community.

One notable project is Summit Park, a 9.62-acre public playground park constructed by Mah Sing Group within the Southville City township. Launched in 2020, this park stands as one of the pioneer public playground parks in Malaysia, fully compliant with the Playground Safety Association of Malaysia (PSAM) guidelines. We continue to maintain the park’s multitude of multipurpose facilities and spaces, catering to individuals of all ages and promoting wellness, adventure, and strong communal bonding.

In our M Centura development, we incorporate a green concept and design by transplanting a 15-year-old large rain tree named Samanea Saman at the entrance of the residence. This mature tree serves as a shade provider, blocking 90% or more of direct sunlight. We also conserved 24 Hopea Odorata trees, known as vulnerable species under the IUCN Red List classification.

Our dedication to inclusivity is exemplified through the construction of Surau Tarbiah, a 10,225-square-foot prayer facility adjacent to our development, M Vertica. This facility caters to the diverse needs of the local community.

Moving beyond the community, our group is committed to creating meaningful and transformative projects. One such example is the DBKL Badminton Academy Cheras, located right next to M Vertica. This badminton academy spans a land area of 2.253 acres and features 10 badminton training courts and a tournament hall with two courts for competitive play. The establishment of this academy is a testament to our unwavering dedication to promoting sports and nurturing talent beyond the immediate community.

In our M Astra development, situated in the city centre, we prioritise sustainable living. Apart from offering excellent connectivity and accessibility, M Astra is equipped with enhanced green features, such as rainwater harvesting, an automated waste collection system, EV charging stations, and energy-efficient LED lighting in common areas.

Q: What are Mah Sing Group’s properties’ notable features that have the greatest impact on homeowners, investors, and the planet?

Mah Sing is dedicated to incorporating green features, plants, and spaces into all our developments, showcasing our commitment to sustainability. For example, our M Series developments exceeded the mandatory 10% green spaces requirement by more than 25%.

A prime example of our commitment to green spaces is M Panora, a township in Rawang. This development encompasses a remarkable 15 acres or 31% of lush greenery throughout the entire project, including multiple themed gardens and thoughtfully designed landscaping. These elements perfectly complement the Zen-inspired lifestyle concept of M Panora.

M Astra, a five-acre mixed development in Setapak, recently achieved the GreenRE Bronze Certification for Green and Sustainable Building. The development incorporates a wide range of sustainable features, such as energy-efficient lighting (LED) in common areas, lifts with regenerative features, a rainwater harvesting system, EV charging stations, an automated waste collection system, and the use of low volatile organic compound (VOC) paint and adhesive, among many others.

Another notable project that fosters a green ecosystem is Summit Park in Southville City, Bangi. Spanning 9.62 acres, this ‘Urban Forest Park’ is home to a diverse array of lush trees and shrubs, including Dalbergi latifolia and gardenia jasminoides. Not only do these green spaces provide shade and tranquility for parkgoers, but they also serve as habitats for insects, birds, and other organisms, creating a thriving ecosystem within the park.

Q: In what ways does sustainable design also improve the functionality and aesthetics of living spaces?

Sustainable design goes beyond the construction phase and encompasses the entire lifecycle of development, including the post-completion stage, with the aim of benefiting the residents.

One key aspect of sustainable design is the incorporation of various green building features. These features include strategically positioned trees and shrubs that provide share, along with windows, skylights, and light wells, which minimises the dependence on artificial lighting and cooling systems. Cleverly incorporating these features during the planning and design stage will result in a visually appealing, comfortable, and eco-friendly living space.

Q: How do sustainable designs create efficiencies for the long term?

Incorporating sustainable design principles into a project offers numerous advantages, one of which is the significant reduction in environmental degradation caused by its operations. By implementing green practices, we have the opportunity to reduce energy consumption, improve occupant comfort, and create long-term financial advantages.

Sustainable construction practices can reduce greenhouse gas emissions, minimise energy and water consumption, and limit waste generation, all of which contribute to a cleaner and healthier environment.

Additionally, access to natural light and green spaces can promote physical and mental health, and a sustainable building design can support a healthy and productive work environment. By focusing on sustainable building practices, owners and developers can create buildings that not only benefit the environment but also contribute to the well-being of occupants. The advantages extend beyond environmental stewardship to encompass physical, mental, and financial benefits.