Try to guess China's fastest growing luxury brand
This Japanese carmaker is on an ambitious and highly aggressive expansion plan that aims to grow its sales fivefold by 2020.
THIS IS THE new Infiniti QX30 (think of it as a rival to the Lexus NX), and the Chinese are the first in the world to see it.
The car’s global launch is being held at the Guangzhou motor show.
Infiniti views China as a crucial market. The company saw its sales jump 85 percent from January to October this year (versus the same period in 2013), and says this makes it the fastest growing luxury brand there.
Growth is pretty robust here, too. Last year Infiniti sold 34 cars in Singapore (according to figures from the Land Transport Authority), and registered 49 units in the first 10 months of 2014.
October was the best month ever for the brand here, with 17 cars registered. That’s more than the likes of Ford (12) and Mini (14).
MORE: Why Infiniti married Red Bull Racing
Infiniti is on an expansion plan that will see its product portfolio grow by 60 percent in five years to include eight different sedan and coupe lines, and six crossover and SUV lines.
The brand aims to grow annual sales fivefold to half a million cars by 2020.
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