Amazon Already Dominates This Market. And It's Still Gaining Share.

Adam Levy, The Motley Fool
·3-min read
Amazon Already Dominates This Market. And It's Still Gaining Share.
Amazon Already Dominates This Market. And It's Still Gaining Share.

Over the last few years, Amazon (NASDAQ: AMZN) has built a sizable advertising business, led by sponsored listings in its search results. Advertising directly on e-commerce channels like Amazon's marketplace is an effective way for marketers to reach shoppers when they're ready to buy. Amazon is the market leader in the space.