Léa Seydoux set to be new face of Louis Vuitton

WWD magazine reports that Louis Vuitton has chosen French actress Léa Seydoux to be the face of its brand.

Seydoux’s role will consists in representing the brand in advertising campaigns and big events. Her first assignment will be to accompany Vuitton’s artistic director of women’s collections, Nicolas Ghesquière to a function in Los Angeles for the United Nations Children’s Fund (UNICEF).

Léa Seydoux has also been in ads for fashion houses such as Miu Miu, Prada and Rag and Bone.