Philippines' Bren Esports eye Singapore expansion, partner EMERGE Esports
Filipino organisation Bren Esports announced a new partnership with Singapore-based talent management agency EMERGE Esports on Wednesday (10 March) as one of the biggest organisations in the Philippines prepares to expand into Singapore.
The partnership is set to run for a year, as EMERGE Esports has gained the media and advertising rights of Bren Esports' players as the latter ready for their expansion into Singapore.
Bren Esports recently left quite the impression on the Singaporean esports scene, as the organisation's flagship Mobile Legends: Bang Bang (MLBB) team were crowned as the game's world champions during the M2 World Championship, which was hosted in the republic back in January.
Aside from their MLBB team, Bren Esports' other high-profile squads include a Valorant team, who was the first to qualify for the Valorant Champions Tour Stage 1 SEA Masters tournament in February, as well as a newly-acquired League of Legends: Wild Rift roster.
EMERGE Esports officially launched in November last year, starting with a roster of over 40 esports athletes and personalities as well as rising Singaporean team Kingsmen under its management.
“We are thrilled to be working with EMERGE Esports and believe this opportunity will bring us closer to our followers in Singapore and in the vicinity. We also hope that the tie-up can empower more esports enthusiasts to pursue gaming and also support us in our journey ahead,” Carlito "Ribo" Ribo, a member of Bren Esports' vaunted MLBB roster, said in a press release.
“Together with our partners and athletes, we look forward to building and enhancing the vibrant esports scene in Singapore and in the region,” added Bren Esports COO Leo Andrew "Jab" Escutin.
"We are excited to work with one of the finest esports teams the industry has to offer and believe they are a natural fit for our agency," said EMERGE Esports CEO Roy Kek. "We admire and share their passion for gaming and would like this to be a part of a greater initiative of making gaming a mainstream lifestyle in Singapore and in the region,"
"Competitions have always been a cornerstone of the gaming industry. Although we started our journey with Kingsmen as our first competitive team, it has always been our vision to expand our ecosystem and to be able to support deserving talents. Having a team like Bren Esports onboard not only strengthens our organisation and talent pool but also allows us to represent the esports community on more global platforms,” Kek said.
While Bren Esports' partnership with EMERGE Esports signals the former's expansion into Singapore, the Filipino organisation have yet to unveil plans to sign a new team based outside of its home country.
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